Victorious
28 Case Studies
A Victorious Case Study
Lone Star Challenge Coins, a custom manufacturer of challenge coins and trading pins, was heavily reliant on paid advertising to acquire customers. To achieve growth without increasing their ad spend, they partnered with the SEO agency Victorious to build a stronger, more cost-effective organic visibility strategy.
Victorious implemented a solution that first resolved technical indexing issues and eliminated internal keyword competition. They then expanded the site's organic footprint with new landing pages and commercially-focused blog content. This strategy resulted in a 50% reduction in PPC spending while doubling organic quote requests. Ultimately, Victorious delivered a 142% increase in monthly organic conversions and a 66% growth in organic sessions for Lone Star Challenge Coins.