Case Study: SmartLiner achieves 1,635.58% ROAS with Vibe CTV retargeting

SmartLiner reaches 1,635.58% ROAS with Vibe

SmartLiner, a custom-fit vehicle floor liner brand, faced the challenge of diversifying its advertising channels beyond Amazon to build brand awareness and drive web traffic. The company partnered with Vibe to leverage its CTV advertising platform and premium channel inventory after previous television efforts in 2020 provided no reliable benchmarks.

Using Vibe's platform, SmartLiner implemented an aggressive testing strategy with Awareness, Web Traffic, and Retargeting campaign modules. This solution, which included audience targeting and Vibe's tracking pixel, yielded exceptional results, including a retargeting campaign ROAS of 1,635.58% and a consistent $0.03 cost per view. Vibe's service drove a significant increase in revenue and provided valuable, measurable KPIs for the brand.

SmartLiner