Case Study: Car Stickers achieves 275% ROAS on mobile with Vibe

Car Stickers reaches 275% ROAS on mobile with Vibe

Car Stickers, a custom sticker and print e-commerce company, faced intense competition and diminishing returns from its social media advertising efforts. Their challenge was to find a new channel with greater reach, affordable CPMs, and strong ROI to connect with new customers. They partnered with the vendor Vibe to explore streaming TV advertising.

Vibe provided a self-serve programmatic CTV ad platform and customer success support. The solution involved creating memorable, spoof-style video ads and running concurrent prospecting and retargeting campaigns. Vibe helped fine-tune audience targeting and provided insights for optimization. The results were highly successful, including a 275% ROAS on mobile retargeting, a cumulative 75% ROAS, and a 60% increase in social media engagement.

Car Stickers