Case Study: Smart Simple Marketing achieves 1,002 registrations and global B2B reach with vFairs' virtual event platform

Smart Simple Marketing - Customer Case Study

Smart Simple Marketing, a digital marketing agency, needed to host Email Marketing Simplified 2015 to reach B2B SME entrepreneurs and start‑up CEOs worldwide while maximizing attendance, minimizing costs, and promoting exhibitors’ expertise. They partnered with vFairs to pursue a virtual‑event solution instead of a traditional physical venue.

vFairs delivered a mobile‑compatible virtual event platform (Nov 10–12) with a 9‑booth Exhibit Hall, live and prerecorded webinars, moderated chats, and customized registration/lead‑capture forms. The event generated 1,002 registrations, hundreds of booth visits, 100% webinar completion for attendees, and captured qualified contact data—helping Smart Simple Marketing engage a global audience and streamline lead management.

Smart Simple Marketing