Case Study: American College of Cardiology achieves cost savings and boosted employee engagement with vFairs Virtual Benefits Fair

American College of Cardiology Empowers Employees with Virtual Benefits Fair

The American College of Cardiology, a 52,000‑member non‑profit focused on advancing cardiovascular care, needed a cost‑effective way to educate employees about benefits without the travel, venue, printing and coordination headaches of a physical fair. To reach onsite and remote staff during open enrollment while reducing travel costs, administrative burden, environmental waste and overcrowded sessions, they partnered with vFairs to host a Virtual Benefits & Wellness Fair on the vFairs online event platform.

vFairs delivered a three‑day virtual event with branded exhibitor booths, downloadable resources, a Video Vault, live and prerecorded Auditorium sessions, and audio/video/text chat for Q&A, plus analytics to track visitors, booth visits and video plays. The vFairs solution enabled seamless setup and branding, broadened participation (including spouses), cut travel and printing expenses, and made ROI measurable through engagement metrics—yielding higher employee participation, cost savings and clearer insight into event impact.

American College of Cardiology