Case Study: Dubai Taxi Company launches a bilingual investor-ready site with Veza Digital

Dubai Taxi Company launches an investor-ready bilingual site in 3 weeks with Veza Digital

Dubai Taxi Company (DTC) needed a new marketing website to support its upcoming IPO. The site had to serve three distinct audiences—investors, riders, and media—and be fully bilingual in English and Arabic without compromising SEO. A major challenge was the extremely tight deadline, requiring the entire project to be completed in just three weeks. DTC partnered with Veza Digital's sister agency, 11 Digital, to tackle this challenge.

Veza Digital, through 11 Digital, delivered a Webflow site using the platform's localization feature to create a seamless bilingual experience. The solution replaced dense text with concise information, testimonials, and interactive elements. The website successfully supported DTC's IPO, which raised US$315 million. The investor response was overwhelming, exceeding the initial offering by 130 times. The entire project was delivered end-to-end within the three-week constraint.

Dubai Taxi Company (dtc)