Case Study: Danone improves dairy buying decisions with Vesper

How Vesper’s data on speciality prices empowers Danone’s buying team

Danone, a major food and beverage company, faced the challenge of obtaining reliable and timely data on speciality dairy product prices, such as WPI, WPC, and lactose, for its buying team. Without an official index to follow, the team spent significant time searching for this market information, which was needed to make informed procurement and hedging decisions.

To address this, Vesper provided its market intelligence platform, featuring tools like the Vesper Price Index and Supply and Demand Graphs. This solution gave Danone's team direct access to crucial pricing data, saving them time previously spent on manual data gathering. As a result, the buying team became better-informed and could use Vesper's data as a benchmark to validate supplier quotes, ensuring they were representative of the market.

Danone

Yue Li

Market Intelligence Manager