Case Study: iContact achieves up to 100% faster queries and scalable analytics with Vertica

iContact - Customer Case Study

Icontact Corporation, a medium‑enterprise software company, needed faster, reliable analytics for financial tracking, behavior and customer analytics, and enterprise data warehouse optimization. Their previous stack (Infobright, IBM, MySQL, Teradata) produced inconsistent results and couldn’t deliver the client insights they required.

Icontact deployed Vertica to manage up to 6TB of data alongside Pentaho ETL/BI and Mondrian for advanced analytics, gaining massive scalability, a standard SQL interface, simultaneous loading and querying, and easy integration with existing BI/ETL tools. The switch simplified maintenance, improved query performance by 51–100%, and enabled timely, accurate insights for their clients.

iContact

Eva Donaldson

IT Architect