Case Study: CONA Services achieves accurate tax compliance, reduced costs, and faster AP processing with Vertex Inc.

A Vertex Inc. Case Study

Preview of the CONA Services Case Study

CONA Services Refreshes Tax Processes for Coca-Cola Bottlers

CONA Services, the IT platform for North American Coca‑Cola bottlers, needed a single, reliable source for complex beverage tax rules and rates to address incorrect tax rates, product taxability, and accruals across bottlers. CONA chose Vertex for its robust tax content and technology—using Vertex’s tax solution to support soft drink and sweetened beverage taxes, deposits, vending, and procurement.

Vertex was integrated into CONA Services’ systems to handle all tax nuances, resulting in faster AP processing, correct tax accruals and payments, reduced costs, and lower risk. The Vertex implementation delivered seamless integration, improved product taxability, and operational efficiencies that helped CONA Services expand distribution and serve more customers with greater confidence.


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CONA Services

Susan Laughrey

Tax Process & Solutions Lead


Vertex Inc.

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