Case Study: Groupe Mutuel builds a world-class sales force with Versus Profile

How Groupe Mutuel uses Versus SalesTest and PersProfile assessments to recruit and train a world-class sales force

Groupe Mutuel, a leading life and health insurance company in Switzerland, wanted to strengthen its sales organization as it shifted toward a more direct sales approach and continued hiring and training new advisors. To improve recruitment quality and support development, the company worked with Versus Profile and used SalesTest and PersProfile assessments to better identify candidates with natural sales talent and reveal skills that needed further development.

Versus Profile implemented SalesTest and PersProfile systematically across recruitment and sales training, helping Groupe Mutuel assess candidates’ motivations, comfort zones, and sales skills, then tailor training to areas such as first contact, adapting to client behavior, negotiation, and closing. The company says this approach has significantly reduced costly and time-consuming recruitment mistakes, while helping drive stronger sales and increased customer loyalty.

Groupe Mutuel

Elmar Remondino

Sales Training Manager