Case Study: Flying V Digital Marketing Group achieves 109% lead qualification increase with Verse

Flying V Digital Marketing Group - Customer Case Study

Flying V Digital Marketing Group, a leading marketing agency with offices in Orange County and Phoenix, struggled with client complaints about lead quality: large volumes of leads were coming in but many were unqualified, wasting client time and making campaign optimization difficult. To guarantee higher-quality leads and improve campaign intelligence, Flying V turned to Verse for conversational lead qualification and appointment booking via SMS.

Verse implemented a 24/7 SMS qualification flow (illustrated by the “James” interaction) that asks targeted qualifying questions, schedules appointments, and hands off qualified prospects to clients. As a result, Verse delivered a 109% increase in lead qualification, enabled Flying V to offer a premium lead-generation service, scale its business and open a new Phoenix office, and helped clients save time and focus only on qualified appointments.

Flying V Digital Marketing Group

Robb Fahrion

Partner