Case Study: Unilever improves new parent engagement with Versantus

Unilever boosts parent engagement with Versantus as over 1,600 mums and dads join

Unilever was facing a challenge where new parents, particularly mothers, were anxious about the impact of parental leave and often did not return to work afterward, leading to a loss of experienced talent. To address this, Unilever partnered with vendor Versantus for Drupal development and design services to create a global training and engagement tool.

Versantus designed and built a Drupal website featuring a fun, personalized quiz to test knowledge of parental support policies, which was part of a larger coaching solution. This solution achieved fantastic engagement, with over 50% of invited employees participating, totaling over 1600 parents. The project was a global success for Unilever.

Unilever