Case Study: Melton Design Build clarifies its brand and boosts renovation leads with Vermilion

Melton Design Build lowers cost per lead by 86% with vermilion

Melton Design Build, a people-first B Corp and design-build studio in Boulder, Colorado, needed to clarify its brand story and website to drive growth in the local renovation market. They partnered with the creative and marketing agency Vermilion to sharpen their unique value proposition and build a highly customized website.

Vermilion developed a strategic brand narrative and created a new SEO-optimized website for Melton Design Build. This solution yielded significant results, including an 86% lower cost per lead on Paid Search and a 20% lower cost per lead on Meta through creative asset testing. Vermilion's work successfully positioned the customer's website as a key driver for their business.

Melton Design Build