Case Study: Water Projects achieves 94% B2B lead qualification with Verloop.io

A Verloop.io Case Study

Preview of the Water Projects Case Study

Water Projects Used Verloop.Io's Language-Agnostic Platform To Qualify 94% Of Their B2B Leads

Water Projects, an Ecuadorian water-treatment company focused on domestic, commercial and industrial B2B sales, needed to get more value from every website visitor in a small market with a limited customer base. To address low online engagement and a technical site that made prospecting hard, Water Projects deployed Verloop.io’s chatbot platform to create a Spanish-speaking, on-site conversational interface.

Using Verloop.io’s language-agnostic conversational automation, Water Projects built a Spanish bot that engaged, qualified and routed industrial leads in real time. The bot raised lead qualification from a 50/50 split to 94% qualified, increased leads, closed deals and revenue, shortened sales cycles, and helped reduce Google AdWords spend — allowing sales teams to focus on closing high-value opportunities.


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Water Projects

Christiano Pailiacho

Social Media & Community Manager


Verloop.io

36 Case Studies