Case Study: Heinemann Australia boosts sales and cuts security costs with Verkada's AI‑driven surveillance

How an Australian Distributor & Retailer Uses AI-Driven Surveillance to Enhance Sales

Heinemann Australia, the Trans‑Tasman arm of the global Heinemann Shop retail group with nine duty‑free stores and a luxury boutique at Sydney International Airport, needed to refresh its retail environment and upgrade security, analytics, and compliance operations in 2020. After trialling multiple systems, Heinemann Australia selected Verkada’s hybrid cloud surveillance solution for its AI‑driven insights, intelligent search features, and industry‑leading 10‑year warranty.

Verkada deployed cloud‑connected cameras and analytics (motion plotting, heatmaps and floor‑plan views), which gave Heinemann Australia clear product‑placement and traffic insights, eliminated on‑prem servers and NVRs, and shortened investigations from days to minutes. The vendor’s solution delivered a 30% lifetime cost reduction versus alternatives, higher storage retention, easy footage sharing, faster suspect and VIP identification, and a scalable platform that Heinemann Australia plans to extend with Verkada access control.

Heinemann Australia

Federico Abis

Information Technology Manager