Case Study: Vega achieves 26% sales lift with veritree

Vega - Customer Case Study

vega was looking for a way to increase product sales at retail without resorting to discounts. They partnered with veritree to address this challenge and engage consumers.

veritree implemented a promotion where one tree was planted for every tub of product sold. This initiative, which did not involve any price cuts, led to a 26% sales lift and an extra $125k in revenue, delivering a 5x return on marketing spend.

Vega

Richard Outhwaite

Sustainability Impact Manager