Case Study: Wake Forest University Boosts Study Abroad Participation with Verified Studios

Wake Forest University - Customer Case Study

Wake Forest University’s Center for Global Programs and Studies, a top-ranked study abroad program, needed to boost participation from about 60–65% to 75% and reach more students—especially those in STEM disciplines—who were less likely to consider studying abroad. The university wanted a new web presence that would make opportunities, affordability, and support clearer to a broader student audience.

Verified Studios redesigned the study abroad website to be more student-centered, visually engaging, and easy to navigate, with search and content organized by subject as well as destination. Verified Studios also supported internal promotion across departments to connect study abroad opportunities with coursework. The results were strong: STEM-related programs accounted for nearly 50% of “Course of Study” traffic, and by November 2016 Wake Forest University ranked 6th nationally in the percentage of students studying abroad.

Wake Forest University