Case Study: EssentiallySports improves page speed and scales content delivery with Vercel

EssentiallySports tackles page speed at scale

EssentiallySports, a sports news website with 25 million monthly pageviews, faced challenges scaling their WordPress instance and improving page speed ahead of a Google Core Update. Their lean team needed a new development and deployment platform to modernize their frontend without a time-consuming rebuild, leading them to the vendor Vercel.

Using Vercel with a headless WordPress and Next.js setup, EssentiallySports decoupled its frontend from its data. The solution leveraged server-rendering and caching to decrease load. The migration to Vercel was completed in under three months and resulted in a 200% improvement in page experience score, tripling their site speed.

EssentiallySports

Suryansh Tibarewal

Founder