Case Study: Zefr accelerates product development and scales targeted video ad placements with Vention

ZEFR - Customer Case Study

Zefr creates targeted video ad placements that help brands safely and effectively scale their video ad campaigns. Faced with the need for brilliant engineers to work closely with onsite developers and accelerate development of its Rights Management/content-targeting product, Zefr engaged Vention to supply a dedicated engineering team and development services.

Vention ran a 12-month engagement with a seven-developer team to build a series of web applications and services integral to Zefr’s Rights Management solution, using JavaScript/React, Python 3/Flask, Kafka, Neo4j, PostgreSQL and Redis. Vention’s work accelerated development, saved considerable time and effort, and helped Zefr perfect its product so it could more rapidly scale targeted video ad campaigns.

Zefr