Case Study: MAY+SPIES achieves faster, scalable lead outreach with Venta AI

More efficiency without compromising on quality

MAY+SPIES, a long-established German paper manufacturing and distribution company, faced the challenge of a highly manual and time-consuming sales process. Their need to identify and personally address specialized B2B target groups without compromising on quality or brand standards limited their reach and scalability. They turned to Venta AI to automate lead research and personalized outreach while maintaining full control over the content.

Venta AI implemented a solution where campaigns for different products were created and sent with high-quality, personalized messages. The results were significant, with response rates of around 20%—double the initial target. The operational time spent per campaign was reduced by 95%, taking only about two hours to reach over a thousand contacts. Based on this success, MAY+SPIES decided to roll out Venta AI across all its sales teams.

MAY+SPIES

Anne Koch

Marketing & Sales Support