Case Study: PatientPoint achieves 151 actionable leads per quarter and 35% pipeline growth with Vendisys' AI-driven EMY

PatientPoint - Customer Case Study

PatientPoint, a 30‑year pioneer in point‑of‑care patient education, needed to ramp up lead volume and quality faster than their existing mix of cold calling, demos, direct mail, email and events could deliver. Their complex, multi‑stakeholder sales motion required getting the right message to the right decision‑makers at the right time, so PatientPoint engaged Vendisys and its AI‑driven prospecting service EMY to solve that challenge.

Vendisys deployed EMY to automatically navigate org charts, engage multiple stakeholders, and target event registrant lists across seven distinct verticals without crossover, effectively multiplying capacity across PatientPoint’s ~115 sales executives. The Vendisys solution generated 151 high‑quality, actionable leads (PALs®) per quarter, expanded PatientPoint’s pipeline by 35%, and delivered noticeably higher sales conversions and lead quality for the sales team.

PatientPoint

Rachel Westhoff

Content Marketing Director