Vendasta
61 Case Studies
A Vendasta Case Study
Promoticon LLC is a one-woman digital agency founded by Julia Manaraze that focuses on social media management and digital advertising. Facing cash-flow challenges and limited growth while serving mainly the real estate vertical, Manaraze wanted to expand into new markets and offer a broader range of digital marketing services.
By using Vendasta’s Marketplace and Local Online Toolkit, she created and tested vertical-specific, tiered “good/better/best” product bundles and offered free reputation-management trials to attract small clients, expanding into the beauty services vertical. The approach drove growth: Promoticon’s gross marketplace revenue increased from $925 in February 2021 to nearly $3,500 in October 2021, with an almost perfect client retention rate.
Julia Manaraze
CEO and Founder