Case Study: Hearst Media Services achieves $19M in marketplace revenue and 97% account retention with Vendasta

LocalEdge’s $19 Million Success Story with Vendasta

LocalEdge, part of Hearst Corporation, is a leading multi‑media company helping local advertisers move from traditional to digital marketing. To grow its digital business it needed turnkey online-presence products to resell, seamless tech integrations and consistent data management, plus a way to scale its digital offering and reach more advertisers.

By partnering with Vendasta, LocalEdge deployed reputation, Google Business Profile, website and social marketing solutions with integrated systems and a dedicated growth manager. The collaboration produced a repeatable digital sales process and strong business results: $19M in gross marketplace revenue, 3,200+ products sold and 97% account retention.

Hearst Media Services

Carrie Carver

VP Information Technology & Products