Case Study: Café Mexicana achieves 4381% ROI and 325 in-store visits in 30 days with Vendasta Digital Advertising

A Little Digital Advertising Goes a Long Way

Vendasta’s white‑label Digital Agency partnered with a reseller agency to help Café Mexicana, a small Mexican restaurant, cut through a crowded social and search landscape and drive real-world foot traffic for a new $8 lunch deal. The challenge was to turn online attention into measurable in‑store visits that a local business owner would recognize as real value.

The team delivered a four‑part, programmatic campaign—Google Ads with programmatic bidding plus review and location extensions, a mobile‑optimized landing page, and geo‑fenced programmatic display and Facebook ads with conversion zones to track visits. In 30 days the campaign generated 157,000+ impressions, 729 clicks, 357 engagements and 325 tracked restaurant visits, producing $26,000 in attributed revenue from a $582.89 investment — a 4,381% ROI.

Cafe Mexicana