Case Study: Salamandra stands out in pharma consulting with Velvet’s brand and website

Salamandra transforms its brand with Velvet after 16 interviews and 4 workshops

Salamandra, a global pharmaceutical consultancy, needed a brand identity and website that truly reflected its passionate and unique team within its highly regulated and typically unexpressive industry. Their existing representation was incompatible with their dynamic nature. They partnered with the vendor Velvet for a comprehensive solution involving brand strategy and digital design.

Velvet conducted extensive research, including interviews and workshops, to develop a new brand platform and visual identity. This included a unique logo, custom typography, and a sophisticated website that allowed Salamandra to stand out while elegantly presenting its technical services. The new brand tools successfully expressed the company's intelligence and boutique feel, resulting in a rich, multi-layered digital presence that appeals to both potential customers and employees. The project was shortlisted for a Kuldmuna award.

Salamandra