Case Study: Haulaway Storage Containers achieves higher conversions and improved customer service with Velaro Live Chat

Improved Customer Service and Increased Conversions with Velaro

Haulaway, the pioneer provider of temporary portable steel storage containers, faced a challenge: roughly 25% of its website visitors preferred web forms or email rather than phone calls, and those digital leads cooled quickly. To engage those visitors faster, Haulaway implemented Velaro Live Chat from vendor Velaro to provide immediate, web-based conversations.

Velaro enabled Haulaway to handle multiple visitors, use prewritten responses, push engaged visitors to targeted pages, and monitor real-time reporting to allocate agents effectively. As a result, Haulaway reports noticeably improved closing rates and increased conversions, optimized agent productivity, easier acquisition of B2C customers, and ongoing performance gains through chat-log review — delivered via Velaro.

Haulaway Storage Containers

Jack Mitchell

Director Of Sales & Marketing