Veeqo
24 Case Studies
A Veeqo Case Study
Elizabeth & Ernest, an eco-friendly gift box business run by Lucy Farmer, struggled to keep up with fast-growing online sales across Etsy, eBay, and its own website. As orders surged from seasonal markets to hundreds per month — and up to 2,000 in November and December — manual shipping and spreadsheet-based inventory tracking caused mistakes, long dispatch times, and limited growth. Veeqo helped by bringing sales channels together and simplifying order and stock management.
With Veeqo, Elizabeth & Ernest streamlined shipping, inventory, and bundle creation using features like kits, reducing admin workload and making busy periods far less stressful. Lucy cut dispatch time from up to five days to next-day delivery, avoided stockouts and overproduction, and grew the product range by thousands of new gift combinations. Veeqo also helped her reduce work hours from 8am–11pm to a more manageable 9–5, enabling exponential business growth and better work-life balance.
Lucy Farmer
Owner, Packer, Admin and Product Builder