Case Study: Distribution Management achieves 90% faster SQL Server data delivery with Veeam

Veeam and Pure Storage help Distribution Management strengthen the company’s competitive advantage

Distribution Management, a St. Louis–based wholesale and distribution provider with five automated distribution centers serving retailers such as Amazon, Macy’s, Target and Walmart, relies on in‑house software to power its fulfillment and managed‑print services. Legacy storage limited the team’s ability to deliver up‑to‑date SQL Server data to developers, slowing feature delivery and threatening the company’s agility and competitive differentiation.

Deploying Pure Storage FlashArray//X20 together with Veeam Availability Suite fixed that bottleneck: integration with Pure snapshots and PowerShell automation delivers SQL databases to developers 90% faster, while Veeam backs up and replicates 40+ TB across 275 VMs for high availability and DR. The solution cut operational overhead (saving roughly one day per week for administrators), accelerated time‑to‑market, supported SOC/GDPR compliance with end‑to‑end encryption, and helped sustain double‑digit revenue growth.

Distribution Management

Tom Huck

Director of Infrastructure Technologies