Case Study: Gemdale achieves 90% faster data recovery with Veeam Backup & Replication

Gemdale keeps online property sales flowing with 90% faster data recovery from Veeam

Gemdale, a Shenzhen‑headquartered property developer operating in more than 24 Chinese cities with $44.9 billion in contracted sales in 2021, depends on online channels for listings, viewings and down payments. With about 500 VMware VMs on 15 servers, even an hour of downtime could cost up to $15 million, and its legacy backup solution (taking up to eight hours to back up a 1 TB VM) could no longer meet the company’s RTO/RPO needs.

Gemdale deployed Veeam Backup & Replication to automate multi‑cloud and on‑premises backups, cut a 1 TB VM backup to roughly four hours, and reduce RPO to 30 minutes. Restores are now up to 90% faster (RTO ≈ 5 minutes), administration time for data protection fell by 40%, and built‑in Azure support plus immutable backups lowered ransomware and cloud‑migration risk—protecting revenue and enabling continued growth.

Gemdale

Xiaolei Han

Senior IT Manager