Case Study: Electric Mirror achieves 24.7 Availability and fast recovery with Veeam

Electric Mirror - Customer Case Study

Electric Mirror is a global leader in lighted mirrors and mirror TVs, serving hospitality, commercial and residential markets from its Everett, WA headquarters. Its operations depend on three critical IT systems—email, ERP and vault data management—but legacy backup and replication left those systems exposed: physical file shares were unreliably backed up and a malware attack rendered 40% of shares unrecoverable. The company needed dependable 24.7 Availability and a secure offsite backup and recovery solution.

By deploying Veeam Backup & Replication with phoenixNAP’s private cloud, Electric Mirror virtualized file shares and now backs up 50 Hyper-V VMs (20 TB) on site, encrypts and transfers secure offsite copies with Veeam Cloud Connect, and uses Instant VM Recovery, Veeam Explorer and Endpoint Backup for rapid restores. The solution established a 3-2-1 DR strategy, delivered 24.7 Availability with fast, reliable recoveries, simplified disaster recovery management, and eliminated prior data‑loss risks in a cost‑effective way.

Electric Mirror

Brian Patow

IT Manager