Case Study: Hearst achieves faster, safer convention coverage with Vector Solutions' LiveSafe

Better Business and Security Outcomes Via LiveSafe

Hearst, one of the nation’s largest diversified media companies with 20,000+ employees, faced the challenge of covering the contentious 2016 Republican and Democratic National Conventions without dedicating resources to reactive security responses that could disrupt reporting and logistics. To anticipate threats and keep broadcast teams operational, Hearst adopted Vector Solutions’ LiveSafe mobile safety communications platform to gather crowd-sourced intelligence and communicate real-time safety updates to reporters and editorial staff on the ground.

Vector Solutions implemented LiveSafe for roughly 150 reporters and broadcast personnel, using geofenced alerts, a custom user group, and real-time monitoring that allowed Hearst security to share updates and even exchange information with the U.S. Secret Service and FBI. The result was avoided operational setbacks, faster access to convention floors than competitors, quicker story production and deployment, and increased quantity and quality of coverage—demonstrating measurable improvements in situational awareness and business outcomes.

Hearst

Eve Burton

SVP & Chief Legal Officer