Case Study: University of Warwick boosts Open Day attendance with Ve Global's VeChat

University of WarWick - Customer Case Study

The University of Warwick sought to attract more postgraduate students to its open days and wanted to enhance its traditional marketing efforts. Ve Global was recommended to the university, which then adopted the vendor's VeChat application to help drive up registration numbers.

Ve Global implemented its VeChat tool on the university's sign-up form, incorporating urgency messaging to encourage completions. The solution was integrated without requiring internal technical support. The campaign resulted in a significant increase in conversions, with students who interacted with VeChat having a 50% attendance rate compared to the previous 20% conversion rate.

University of Warwick

Rebecca Fisher

Project Officer