Case Study: Claire’s Accessories achieves higher engagement and conversions with Ve Global

Claire’s Accessories - Customer Case Study

Claire’s Accessories, the international jewellery and accessories retailer, was looking to reduce bounce rate on its basket and checkout pages while improving the overall onsite experience for visitors. Ve Global helped the brand address these challenges with its Digital Assistant and onsite promotional messaging, aiming to keep shoppers engaged and prevent abandonment.

Ve Global implemented a data-driven Digital Assistant combining recommended products, browsing history, intelligent search, and promotional prompts. The solution drove 4,909 clicks in three months before increasing to 30,246 after product development, boosted engagement by 83%, lifted attributed sales by 3.3x, and raised average order value to £25.68 from £24.60, a 2.5% increase.

Claire's Accessories

Ebonie Logan

Global Affiliate Partnership Manager