Case Study: Cervera achieves higher conversions and average order value with Ve Global

Cervera increases conversion rate and AOV using Ve's Digital Assistant and Behavioural Email

Cervera, the Swedish retailer with 72 stores, wanted to improve online conversions after seeing strong site traffic but too few purchases, especially at the checkout stage. The team worked with Ve Global and its onsite engagement tool to address high basket abandonment and turn more visitors into buyers.

Ve Global implemented an onsite engagement panel with tailored content, targeted messaging, AI-based product recommendations, and email remarketing for abandoned baskets. The solution increased conversions and average order value, with a 8% conversion rate from the panel, a 12% higher average order value on panel-driven transactions, and sales per email sent of 1:10.

Cervera