Case Study: Southwest Kia of Austin achieves #1 regional new-car sales and faster inventory turns with vAuto Conquest

Southwest Kia - Customer Case Study

Southwest Kia of Austin, led by General Manager Ben Klein, was struggling with time-consuming, guesswork-driven new-car decisions and needed better visibility into the competitive market. To gain an edge, Southwest Kia turned to vAuto’s new-car solution, Conquest, to replace manual data review with live market insights.

vAuto Conquest gave Southwest Kia actionable tools — dealer-trade visibility, smarter stocking, tiered pricing and integrated online marketing — so the dealership could order the right trims, price in-demand vehicles effectively and reach buyers beyond its immediate area. Within six months Southwest Kia increased new car sales, became #1 in its region for volume, achieved a 2x increase in VDP conversions and ranked #2 in the region for days supply, while turning cars faster and reducing expenses.

Southwest Kia

Ben Klein

General Manager