vAuto
35 Case Studies
A vAuto Case Study
Kocourek Automotive Group, led by Keith Kocourek in Wausau, Wisconsin, faced the challenge of finding the right used vehicles at the right prices while competitors struggled with inventory and pricing. They turned to vAuto early, implementing tools such as Provision (along with Conquest and the Kelley Blue Book Price Advisor Report) to gain a market advantage.
vAuto’s solution—Provision for sourcing and pricing, supported by Conquest and Kelley Blue Book Price Advisor—helped Kocourek Automotive Group quickly locate competitively priced inventory and optimize pricing strategies. As a result, the dealer is on track for its best year ever, posting a 39% increase in used vehicle sales and a 72% increase in dealership net profit.
Keith Kocourek
Kocourek Automotive Group