Case Study: Hansel Toyota achieves 200% increase in turns and 20% sales growth with vAuto Conquest

Hansel Toyota - Customer Case Study

Hansel Toyota in Petaluma faced aging new-car inventory and slow turns after a two-year-old new car was found buried on the lot. General Sales Manager at Hansel Toyota needed data-driven insight to understand why competitors were selling faster, so he turned to vAuto’s new-car solution, Conquest, to replace gut-based ordering with real-time market data.

vAuto Conquest gave Hansel Toyota live market insights to stock higher-velocity vehicles, price strategically, and track promotions, which reduced aged inventory and created better income opportunities. The dealership saw a 200% increase in turns per year and a 20% boost in sales after implementing vAuto Conquest.

Hansel Toyota

Ryan Seaman

General Sales Manager