Case Study: Radyvylivmoloko creates natural, eye-catching yogurt packaging with Vataga Agency

Radyvylivmoloko launches Radymo yogurt packaging line in 2021 with Vataga Agency

The dairy company Radyvylivmoloko, which produces the "Radymo" brand of natural yogurts, faced the challenge of creating new packaging that would visually communicate the product's naturalness and authenticity. They tasked Vataga Agency with developing a concept and design that would immediately convey the yogurt was a healthy, fruit-filled product.

Vataga Agency developed a solution focused on bright, juicy fruits as the hero of the design to make the product look appealing and natural. The resulting packaging was not only eye-catching for supermarket shelves but was also designed to be functional, allowing the client's in-house team to easily expand the product line themselves without further agency assistance.

Radyvylivmoloko