Case Study: Etam achieves seamless multilingual commerce and rapid content updates with Vasterra

Etam launches local Salesforce Commerce Cloud site in under 2 hours with Vasterra

Etam, a global lingerie company headquartered in France, faced the challenge of rapidly updating and localizing content for its adaptive website across over 50 countries. They hired Vasterra to manage the creation of responsive landing pages and ensure timely, accurate translations from French for their immersive omni-channel experience.

Vasterra implemented a process to manage translations and integrated Etam's existing Salesforce CRM to automate workflows and accelerate the creation of new landing pages. This solution enabled updates to be pushed to the live website within two hours of receiving details. The successful project led to a long-term partnership, with Vasterra being hired to maintain and develop Etam France's online presence moving forward.

Etam