Case Study: Exide boosts customer engagement and operational efficiency with ValueFirst’s WhatsApp Surbo solution

Exide boosts customer engagement 100% with ValueFirst

Exide, a major Indian battery manufacturer, sought to elevate its customer experience and improve satisfaction scores by enhancing digital communication across its diverse sales channels. To address this challenge, they partnered with vendor ValueFirst to implement a solution using their Surbo conversational AI platform on WhatsApp.

ValueFirst implemented a dual WhatsApp solution using Surbo, one for end consumers and another for dealers, to handle complaints, service bookings, and product searches. This integration with Exide's CRM streamlined operations and provided real-time updates. The solution from ValueFirst resulted in a 100% surge in customer engagement, an 80% boost in operational efficiency, and the creation of over 60,000 service tickets in a single month.

Exide