Case Study: Dot Foods boosts e-commerce revenue and customer experience with Valtech

DOT Foods triples online revenue with Valtech in 10 days

DOT Foods, a leading food industry redistribution company, sought to significantly increase its online revenue and transform into an e-commerce-first organization. They partnered with digital agency Valtech and utilized the Optimizely platform to overhaul their transactional B2B portal, Expressway, aiming to build greater customer loyalty and equity.

Valtech implemented a holistic digital transformation for DOT Foods, migrating their platform to Optimizely to leverage microservices and product recommendation features. This shifted the focus from simple transactions to building customer relationships. The solution enabled DOT Foods to elevate products, improve search, increase cart conversion, and respond quickly to market shifts, resulting in greater operational efficiency and increased customer satisfaction.

DOT Foods