Case Study: a leading beauty brand achieves $20 million in support cost savings with Valtech’s autonomous AI platform ElleAI

a leading beauty brand cuts support costs by $20 million with Valtech

The client, a leading beauty brand, needed to drastically reduce its IT and marketing support costs, which were inflated by complex, manual ticket-handling processes. To achieve a 30–40% cost reduction over three years, they partnered with Valtech to move beyond traditional chatbots to an autonomous solution.

Valtech built and implemented the ElleAI platform, an agentic AI system powered by Google Gemini Enterprise. This solution autonomously detects, decides, and resolves issues across business systems, turning reactive support into continuous workflows. The results included run and release cycles becoming 50% faster with no increase in failure rate, leading to a projected $20 million reduction in support costs over three years.