Case Study: Franq generates $64K in pipeline with Valley

How Franq generated $64k in pipeline with Valley in one month

Franq, a platform connecting independent financial advisors with clients, struggled with an inconsistent and unmeasurable LinkedIn prospecting process. Their outreach was a "wild, wild west" approach that varied by consultant, making it impossible to standardize their efforts or retain valuable contact data. They turned to the vendor Valley for a solution.

Valley provided a structured platform to centralize data and execute personalized LinkedIn outreach. This allowed Franq to A/B test messages and track engagement metrics. In just one month using Valley, Franq booked 15 meetings and generated $64,000 in potential pipeline, creating a scalable channel to reach their ideal prospects who are all active on LinkedIn.

Franq

Rafael Sampaio

Head of Growth