Case Study: accesso cuts sales cycle by 7 days with VALiNTRY360’s Salesforce Pardot implementation

accesso cuts its sales cycle by 7 days with VALiNTRY360

accesso, a ticketing software company for attractions and venues, faced challenges with a manual sales process. Their inbound leads were not prioritized consistently, follow-up was inefficient, and the team was using disconnected tools like BriteVerify and MailChimp. VALiNTRY360 partnered with accesso to address these issues with a Salesforce Pardot implementation.

VALiNTRY360 implemented and configured Salesforce Pardot, integrating it with accesso's Salesforce org. The solution included setting up automated lead routing, integrating NeverBounce for email verification, and using Salesforce Engage to enable the sales team. This resulted in a sales cycle that was shortened by 7 days and a fully automated, real-time lead assignment process with no human intervention required.

Accesso