Case Study: Tourismus Salzburg GmbH achieves smarter coach traffic management with valantic

Tourismus Salzburg GmbH reduces unregistered coach arrivals with valantic

Tourismus Salzburg GmbH, along with the cities of Nuremberg and Hallstatt, faced the challenge of managing overwhelming coach traffic and overtourism in their sensitive urban structures. They partnered with vendor valantic to implement an innovative digital coach traffic management system to gain control, reduce chaos, and promote sustainable tourism.

valantic developed a smart booking system featuring online slot reservations, QR code validation for entry, and a comprehensive statistics dashboard. This solution provided noticeable relief through fewer unregistered coach arrivals, regulated visitor flows to protect local infrastructure, and enabled barrier-free access for travel groups, setting a new standard for digital traffic control in the DACH region.

Tourismus Salzburg GmbH