Case Study: karriere.at boosts brand awareness with valantic's data-driven digital media strategy

Karriere.at boosts brand visibility with 44+ million impressions using Valantic

karriere.at GmbH, Austria's leading job platform, faced the challenge of generating attention for its bold rebranding and new awareness campaign. They needed a digital media strategy that would precisely reach key audiences, speak to them in a differentiated manner, and deliver measurable, cross-channel results. valantic was engaged to develop this strategy and planning to unite branding, emotion, and performance.

valantic implemented a two-phase digital campaign focused on broad awareness followed by targeted re-engagement. Using adaptive creatives and a premium media mix, they achieved maximum visibility. The results were significant, including over 44 million impressions and 5.9 million complete video views. valantic's data-driven approach also contributed to a 9% increase in organic search volume for the customer.

Karriere.at GmbH