Case Study: HGC transforms B2B e-commerce with Valantic and SAP Commerce Cloud

HGC cuts re-registration from 2 weeks to 4 hours with Valantic

The customer, HG Commerciale (HGC), an independent Swiss construction materials trade association, faced the challenge of modernizing its outdated online shop and creating a unified digital platform to serve its diverse B2B and end-customer base. Their old platform suffered from poor performance and lacked optimization. Partnering with vendor valantic, HGC sought to build an integrated commerce and corporate platform using SAP Commerce Cloud to pursue a consistent omnichannel strategy.

valantic implemented a high-performance SAP Commerce Cloud-based solution for HGC, focusing on usability, digital commerce, technology, and productivity. Key results included fusing an online construction materials shop with an inspiration platform and simplifying the customer registration process, which reduced processing time from two weeks to just four hours. The new platform also provided complex user management and personalized service solutions, setting a new benchmark in B2B online trading for the construction industry.

HGC