Case Study: Coop creates a seamless omnichannel shopping experience with Valantic

Coop unifies 19,000 products into one omnichannel platform with Valantic

The customer, Coop, a major Swiss supermarket chain, sought to unify its fragmented online presence by merging its Coop@home, Mondovino, and corporate websites into a single omnichannel platform. The challenge involved navigating the coordination of a large, multi-disciplinary team and integrating diverse technologies and existing systems to bridge the gap between brick-and-mortar and online retail. valantic provided consulting and development services to address this.

valantic implemented a solution using SAP Commerce Cloud to create a new shared online store, consolidating the three platforms. This provided a holistic shopping experience with features like a smart search for over 19,000 products, multi-language support, and options for home delivery or in-store pick-up. The result was a streamlined, cross-channel customer experience that strengthened the Coop brand and revolutionized its online presence.

Coop