Case Study: Alpbachtal Tourism Association achieves a holistic relaunch and stronger SEO performance with valantic

Alpbachtal Tourism Association relaunches three-region website for its 10th anniversary with Valantic

The Alpbachtal Tourism Association, along with its partners TVL Wildschönau and Bergbahn GmbH & Co KG, faced the challenge of relaunching their online presence for their tenth anniversary. They needed a universal framework to incorporate the three distinct entities, Alpbachtal, Wildschönau, and the Ski Juwel ski area, while avoiding SEO issues like duplicate content and enabling them to benefit from one another. They enlisted valantic to implement a holistic solution.

valantic delivered a comprehensive relaunch with a sophisticated SEO strategy and a focus on user experience. The solution included a new website-wide navigation concept, improved UX design, and SEO-optimized webcopy in German and English. This created a central database for all partners, enhanced the user journey, and established distinct regional focus topics. The successful project, which also featured a new booking route and a structured press area, led to a continued partnership with valantic for annual online campaigns and ongoing SEO support.

Alpbachtal Tourism Association