Vagus PR
40 Case Studies
A Vagus PR Case Study
Vagus PR partnered with OraStripdx to relaunch its veterinary diagnostic product. The challenge was to reposition the brand from reactive treatment to proactive detection, build clinical credibility, and drive adoption among veterinarians and practice managers.
The solution implemented by Vagus PR included a strategic campaign built on expert collaborations, a new thought leadership blog, and a conference-led go-to-market strategy. The results were highly successful, earning a Gold VETTY award, extensive press coverage, and helping to shift the industry conversation toward proactive pet care. Vagus PR successfully drove brand recognition and clinical adoption for OraStripdx.